THE FINANCIAL PLANNING PROFESSION Why CFP® Certification? Why should you choose CFP® certification? When you add the CFP® certification to your credentials, you add a recognized standard of excellence for competent and ethical personal financial planning. Plus, CFP® certification makes you a more valuable team member and enhances your potential for higher income. EDUCATION Making a Career Change Starts with Education The financial planning field is growing, with consumer demand expected to increase by 32% in the next decade. This industry growth presents a great opportunity for career changers. Working as a CERTIFIED FINANCIAL PLANNER™ professional gives you the opportunity to develop a fulfilling career while helping others manage their finances and plan for their future financial security. THE PROFESSIONAL-DESIGNATION PATHWAY Study Supports Benefits of CFP® Certification An independent research study conducted by Aite Group titled, "Building a Wealth Management Practice: Measuring CFP® Professionals' Contribution" shows the innumerable benefits of becoming a CFP® professional and demonstrates the certification's continued value to clients as well as financial advisory firms. CERTIFICATION Join the Conversation on the Candidate Forum CFP Board's Candidate Forum is an online discussion community for those interested in – or actively pursuing – CFP® certification. The CFP Board Candidate Forum provides the chance to connect with others and offers candidates dynamic, real-time interaction where they can ask questions, share experiences, get advice, and find support on the path to certification.